Consumer Behaviour: Irish Patterns and Perspectives by Margaret Linehan

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Consumer Behaviour: Irish Patterns and Perspectives

Wide-ranging and topical textbook on the rapidly changing field of consumer behaviour in the digital age, with reference to the Irish perspective.

Wide-ranging and topical textbook on the rapidly changing field of consumer behaviour in the digital age, with reference to the Irish perspective.

Publisher: Gill Books ISBN: 9780717155477 Pages: 245